Ramly Burger, Ice Supplier Delay Price Increases Following Intervention by Domestic Trade Ministry, Says Armizan

PUTRAJAYA, July 3 — An ice supplier and a frozen food manufacturer have agreed to defer their planned price hikes after being summoned by the Ministry of Domestic Trade and Cost of Living (KPDN) to justify the proposed adjustments.

Minister Datuk Armizan Mohd Ali said both companies were advised during a meeting last Tuesday and instructed to consult KPDN’s Enforcement Division before making any changes to their pricing.

“On Tuesday (July 1), the companies announced that the price hikes would be postponed.

“We also advised that if the reports were accurate, they must provide detailed information as required under Section 21 of the Price Control and Anti-Profiteering Act 2011,” he told reporters after attending the Strategic Partner Appreciation Ceremony held in conjunction with KPDN’s Enforcement Day celebration.

Armizan explained that both companies confirmed the proposed price increases were not linked to the revised Sales and Services Tax (SST) rate or its expanded coverage, but instead were due to rising operational costs.

Viral claims on social media had alleged that Sim Yang Hok Industries Sdn Bhd would raise the price of a block of ice from RM3.70 to RM6, and that Ramly Burger would implement a 10 per cent price increase starting July 1, 2025.

The ice supplier has since denied the claim, stating the SST-related justification was false and has lodged a police report for further action.

Meanwhile, Ramly Burger has been issued a Goods Information Verification Notice (NPMB) under Section 21 of the Price Control and Anti-Profiteering Act 2011 to assess the basis for its proposed price increase.

Armizan emphasized that KPDN will strengthen its monitoring efforts and conduct transparent investigations to prevent profiteering and protect consumers. — Bernama